SEM for Small Business

SEM for Web 2.0 Apps

Web 2.0 Applications are one of the fastest growing sectors of small business on the internet. Catering to what has been called the "Fortune 5,000,00...
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SEM for Retail

Retail is one of the most popular types of small business to benefit from SEM. One of the reasons is the clear presence of a goal. The goal for an o...
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SEM for Real Estate

SEM for Real Estate is similar to eCommerce as the goal is to convert a lead into a customer. The 'checkout' process, however, is a bit more involved...
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SEM for Engineering

SEO for engineering is about converting prospects into clients. Similar to a real estate transaction, it has longer sales cycle. An engineering firm...
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SEM for Construction

SEO for construction means converting leads into clients. Each lead is important and should be tracked....
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Managed Analytics

Results

Organic SEM Results

As of today's count, our clients have 142 phrases ranked in the top 10 results on Google. Of those, 34 are #1 spots. Our most competitive top 10 rankings are out of hundreds of millions of total results.

Traffic, or getting people to a site from an organic search result, is just the beginning. There are many KPI's, key performance indicators, and traffic is one of them. Some clients aim for high traffic with general search phrases, others target a niche market through specific search phrases.

A single, highly qualified RFQ for an engineering firm or a handful of qualified buyers for a real estate development company may be equal in value to an entire year's worth of orders at an ecommerce retailer. Goals are unique, but each client has one.

By tracking a goal we determine a conversion rate. Our clients' conversion rates today range from 1.56% to 2.83%. Of all of the KPI's, we value the conversion rate the most. We present high level monthly reports so you know the ROI of your money spent with us, as well any 3rd party marketing channels.

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SEM by Technology

SEM with Widgets

SEM with widgets is an emerging marketing channel popular among online businesses and web 2.0 apps. This market is developing rapidly. We are ...
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SEM for CMS

Content Management Systems are used by today's companies to manage small to large web sites. We support turnkey implementation with the big 3: Drupal...
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SEM for Blogs

Blogs are the fastest growing area for SEM, and often complement a CMS in serving a company. We support primarily WordPress, and are open to others....
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SEM with Metrics

SEM with metrics involves the use of macro and micro metrics applications to measure marketing results and determine the ROI of each channel....
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SEM for eCommerce

eCommerce systems can benefit immensely from SEM. We work primarily with the big 3: Yahoo Store, Ebay, and Amazon. We also have experience with Inte...
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